Rubrik's, Rubix or Rubik's Cube?

Rubrik's, Rubix or Rubik's Cube?

Rafael Rafael
3 minute read

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We've all seen it, tried to solve it, and perhaps even been frustrated by it – the iconic Rubik's Cube. But as famous as this puzzle is, there's a curious facet to its history: the many misspellings and misconceptions surrounding its name. Let's untangle the twisting tale of the Rubik's Cube and discover how names like "Rubrik's" "Rubick's" and "Rubix" became part of its legend.

The Cube's Humble Beginnings

The Rubik's Cube was invented in 1974 by Ernő Rubik, a professor of architecture in Budapest, Hungary. Initially, he created it to help his students understand three-dimensional geometry. He named it the "Magic Cube" (Bűvös Kocka in Hungarian).

It wasn't until a few years later, when the puzzle was licensed to the Ideal Toy Corp in 1980, that it was renamed the "Rubik's Cube" in honor of its inventor. And thus began its journey to global stardom.

Rise to Global Fame

The Rubik's Cube became a worldwide sensation almost overnight. By 1981, it had won a German Game of the Year special award and had captured the hearts (and minds) of millions. People were enamored by its complex structure and seemingly unsolvable nature. By the 1980s, the Rubik's Cube had firmly established itself not only as a toy but also as a symbol of an era.

The Birth of "Alternative" Names

With fame came misconceptions. As the Rubik's Cube traveled across countries and languages, its name was frequently butchered. "Rubriks Cube" "Rubick's Cube" and "Rubix Cube" are some the three most popular misspellings.

One might wonder how these variations came to be. The term "rubric", a word denoting a set of guidelines or an authoritative rule, might have contributed to the "Rubrik's" misspelling. The "Rubix" variation could simply be attributed to phonetic interpretations of the name.

"Rubicks" is likely a blend of trying to capture the sound of the original while adding a common English suffix ("-icks"). It's a testament to the puzzle's widespread influence that even its misspellings have become recognizable in their own right.

 These misspellings, though unofficial, became so widespread that many began to believe they were correct. This not only speaks to the Rubik's Cube's vast influence but also to the power of collective memory (and forgetfulness!).

 The Modern Era and Competitive Cubing

Fast forward to the 21st century, and the Rubik's Cube isn't just a toy; it's a competitive sport. Speedcubing, as it's known, involves solving the Rubik's Cube as quickly as possible. This has given birth to numerous world records, competitions, and even a vibrant community dedicated to all things cubing.

 With the rise of e-commerce, numerous online stores have sprung up, offering a range of Rubik's Cubes and other twisty puzzles. From the standard 3x3 cube to mind-boggling variations, these stores cater to both beginners and pros.

 Wrapping it up...

While many still fondly (and mistakenly) refer to their favorite 3D puzzle as the "Rubrik's" or "Rubix" Cube, its impact on popular culture is undeniable. As we look back on its colorful history, it's essential to have a reliable place to feed your cubing passion. For all your cubing needs, from the classic Rubik's Cube to the most challenging puzzles, be sure to check us out at It's a twist you won't regret!

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